( About Upwards )

Strategic Digital
For (People)
Doing Good.

We are an independent creative agency helping purpose-driven organisations scale their impact and reach through strategic thinking, design and technology.

( Who We Are )

About Upwards

Most organisations in the charity and non-profit sector are doing important work with limited capacity. We exist to close that gap – bringing senior strategic and technical thinking to teams who need it, without the cost or complexity of a large agency.

From digital transformation and automation to websites, content and campaigns, we work as genuine partners – helping you grow, communicate more effectively, and stay focused on the people and communities you serve.

Good Fit Matters

We work best with organisations that value collaboration, clarity and long-term thinking.

Collaborative

We work as an extension of your team, not just vendors

Strategic

We help you make better long-term digital and communication decisions.

( Our Services )

What We Offer

Community Platforms

Movements need infrastructure. Whether you're running a membership organisation, a learning programme or a campaigning network, we build the platforms that hold it together.

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Digital Leadership

Senior digital expertise, without the senior hire. We work alongside your leadership team as an embedded digital director - setting strategy, managing suppliers, and building the internal capability to eventually need us less.

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Automation & Tools

The average small charity uses a dozen tools that were never designed to talk to each other. We connect them, automate the repetitive work, and give your team time back.

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Content & Campaigns

Good content doesn't just fill a page - it moves people. We help organisations find their voice, plan their output, and say the right thing to the right audience at the right moment.

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Web Design & Development

We build websites that work - for the people using them and the teams maintaining them. Accessible, fast, properly structured, and built to last rather than to impress in a pitch.

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Digital Strategy & Consulting

Most organisations know what they want to achieve. Fewer know what's standing in the way. We map the gap - audience, channels, systems, content - and build a clear plan for closing it. No guesswork, no jargon, no 500-page document nobody reads.

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( Knowledge Hub )

Insights & Resources

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Apr 8, 2026 3 min read

The graduate writing problem

Why the skills that make someone excellent at policy work are almost perfectly wrong for public-facing communications

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Apr 8, 2026 3 min read

The digital gap in public affairs

Why the organisations best placed to influence policy are often the worst at communicating it digitally

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Apr 8, 2026 3 min read

Wombletech: making good use of the things that we find

Why the best digital tool for your organisation probably already exists — and you're not using it

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( Featured Projects )

Recent Work

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